The Berry Latest 
Newsletter Issue: July/Aug 2015

US Highbush Blueberry Council E-newsletter



Planet Blueberry!

Welcome to our little blue world!  This electronic microscope image of a fresh highbush blueberry was published in the Daily Telegraph in the United Kingdom.   Check out this and other interesting items at the Food Tech/International Blog.  New posts occur frequently and you never know what to expect!

<Visit the Blog>


Blueberry Beauty Promotion Korea - Debut of Blue-Me the mascot!


Blueberry "Run-Girl" Promotions - Japan (Fräu Magazine)


Master-Chef Brar - India Spokesperson bridges East-West with Blueberries


Fresh Foodservice Promotion-  Japan






Welcome back to the Blueberry Food Tech and Export World!


>Berry Latest Newsletter.  All of the back issues are located here. <Berry Latest>

>Blueberrytech Website. The latest information on blueberries for food processors, new products and schedules of food tech activity. <website>

>Blueberry Blog.   Frequent posts on blueberry, products philosophy, reports from the field!   Please visit daily!


>International Portal.  USHBC is active around the world and you can follow the progress at the USHBC International portal. <international>


- Tom Payne
USHBC Food Industry Consultant



2015 Berry Latest 

>Jan/Feb - (Centennial)

>Mar/Apr - (Snacks)

>May/Jun -  (Beauty)

>July/Aug -  (Connect!)


2014 Berry Latest

>Jan/Feb - (Wines/spirits)

>Mar/Apr - (Pet foods)

>May/June - (India!)

>July/Aug  - (Oh Canada!)

>Sep/Oct - (Candy)

>Nov/Dec - Trends


New Products Leap Worldwide!

Check out the latest new-product statistics!  Almost 2,000 new products with blueberries have been introduced this year  worldwide!  We have six months to go!

>In the USA, some of the leading national brands have launched new blueberry products

>Companies are flashing beautiful images of blueberries.

>About 75 % of all products contain adequate amounts of blueberries and 25% optimal amounts!   The other 25% -- we are working on them.

Check out our blueberry new product list which is updated monthly.  <new product list>


US Blueberry Exports Soar!

USHBC continues to make progress in export markets.

In 2014-- More than 80 million lbs of US blueberries were shipped to non-Canadian export markets.


Chart ˄ US Highbush Blueberry Exports

000,KG. (non-Canadian markets)  as of May 30, 2015

2014 USA Exports to non-Canadian Markets

=  36.41 million kg.

=  80.2 million lb.

Growth since 2010 =  +48% gain

2015 pace ahead of 2014.


Chart: US Highbush Blueberry  Export Markets .


Thanks for reading the Berry Latest.   You are receiving this as you are in the business or else we have met at an exhibition or event somewhere.  If you enjoy, please let me know at    If you do not want to receive in furture let me know too and will handle it immediately!  Please pass the word to your colleagues and you can get receive back issues of the Berry latest at the url below

And for all you blueberry folks -- See you in Vegas!



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Published by the US Highbush Blueberry Council (USHBC)

Published by USHBC- c/o Thomas J. Payne, 865 Woodside Way, San Mateo, CA 94401 Copyright © 2015